Recommended listening this week. Social Science Bites – Gun crime Psychological insight: Really interesting discussion about the applicability of system 1 and system 2 thinking to gun crime. Despite heavy…
Recommended reading this week. Choice hacking: Saving Starbucks Psychological insight: A nice insight into choice overload. Aim for Behavior: Guide to Behavioral Science (part 2) Psychological insight: This is…
Interesting research this week. People seem to think that legal products are less effective than illegal products. This is because customers believe that that the government bans higher-strength products that…
Pokémon: Use of scarcity. My kids love Pokémon. They love the cartoons and the toys, but they especially love collecting Pokémon cards. The appeal is lost on me! Why spend…
