Recommended listening this week. Speaking of psychology: Online communication Psychological insight: Really interesting insights into online communication with Andrew Brodsky, the author of Ping: The Secrets of Successful Virtual Communication….
Recommended listening this week. Behavioural science for brands: 11 Madison Park Psychological insight: Interesting discussion around the application of the peak end rule in a restaurant. Nudge: Ineffective adverts…
Recommended listening this week. Uncensored CMO: Passive and active attention Psychological insight: Really interesting discussion about the difference between passive attention and active attention – including an app to do…
The Guardian: Sam Friedman on private schools Psychological insight: Educational segmentation matters. Analysed 33,000 people in Who’s Who. Clarendon schools: 9 elite private schools. Alumni are 52 times more likely…
