Why my takeaway calls me Tom. The last time I went to my local Indian restaurant, the waiter greeted me like an old friend. “Hi Tom, we haven’t seen you…
The Brit Awards: Figure-ground principle. The Brit Awards are the British music industry’s annual awards. Every year, at a star-studded ceremony held at London’s O2 Arena, musicians are presented with…
The Power of Marketing Psychology: Leveraging Love and Connection for Valentine’s Day Campaigns
The Power of Marketing Psychology: Leveraging Love and Connection for Valentine’s Day Campaigns. Valentine’s Day, celebrated annually on February 14th, has roots in the Roman festival of Lupercalia, a day…
Domino’s: Emergency pizza We’ve all had that moment; you’re working late, or arrive home to an empty fridge and need a quick meal. It could be beans on toast, or…
